Netflix’s next play? Downloadable content that allows users to take TV shows and movies on the go without worrying about high data charges.
Dan Taitz, chief operating officer at Penthera, a company that sells software to video streaming providers, told Fortune that “it’s obvious” Netflix will soon add a download feature for its subscribers.
“From industry sources, I know that Netflix is out in the market negotiating to get download rights in addition to streaming rights,” he said. “Content providers are getting asked that now from Netflix so [Netflix] can offer a download service.”
Netflix CEO Reed Hastings said the company “must keep an open mind” about downloadable content during an earnings call in April.
Amazon, Comcast and Charter offer a video download feature.
