New Study Shows that Netflix Is Still King of Streaming, But All Services Are On The Rise


A study recently released by Parks Associates revealed the top 10 streaming services in the US by subscriber base for 2016. As no surprise, Netflix comes in at number one.

Amazon Video was actually in the number two spot, followed by Hulu and then two sports specific services in MLB.TV and WWE Network. Sling TV was ranked number six, with HBO Now, Cruncyroll (an Anime streaming service), Showtime and CBS All Access rounding out the list.

One of the most important takeaways from the new Parks study was that every single one of these services increased their subscriber base over the past year. Sling TV, Showtime, and CBS all either moved up from last year’s list or were added to this list for the first time.

MLB.TV saw a big boost this year since every T-Mobile subscriber got a free subscription, and WWE Network continued strong growth from the year prior.

2016’s Top 10 U.S. Subscription OTT Video Services

1. Netflix
2. Amazon Video (Amazon Prime)
3. Hulu
5. WWE Network
6. Sling TV
7. HBO Now
8. Crunchyroll
9. Showtime
10. CBS All Access

The study also revealed some interesting details like the fact that 63% of U.S. home with broadband subscribe to a streaming video service (up from 57% at the beginning of 2015). Just a few years ago in 2014, the computer was the dominant method for watching streaming content. But now, TV is by far the dominant choice. Streaming TV isn’t just becoming an alternative to a cable subscription, but it’s actually replacing it on a large scale now.